The NFL handoff
The NFL needed to show how it is an all year sport even in the offseason. It became their most successful offseason campaign and it still continues.
A TV campaign, events, social, a typeface and branding.
The NFL needed to show how it is an all year sport even in the offseason. It became their most successful offseason campaign and it still continues.
A TV campaign, events, social, a typeface and branding.
