EQUALS HUMAN

Equals Human is about overcoming.

Allson Vitolo and Jess Licata started Equals Human as a fashion brand aiming to help victims of domestic abuse and addiction. The more clothes they sell the more they can help. Both of the founders had rough times but overcame their situations to better themselves.

CREATIVE DIRECTION, ADVERTISING, SOCIAL, FILM DIRECTION

Black and white photo of two smiling women, one with a skateboard, with overlay text that reads 'Victors not Victims' and the equal human logo, on a yellow patterned background.
Black and white photo of two people wearing caps, with a yellow overlay on the right side. The person on the left has short hair, and the person on the right has long hair. The image features a quote: "A victor is some one who flips that switch" by equalshuman.
Two people wearing camo and black trucker hats, with one in a sleeveless white shirt and the other in a green hoodie, posing against a plain gray background.